Zari is what makes the Silk Saris precious. The golden or silver embellishment adds weight and grandeur to the naturally shimmering fabric. In the good old days, it was manufactured using pure precious metals – gold for golden hues and silver for the whitish shades. So, the Saris even when they were worn out, still […]

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Silks in India define the luxury quotient. Our auspicious occasions and celebrations are not complete without being wrapped in exquisite silks. The shimmering fabric adds an elegant aura to the wearer, giving us a regal look. Our weddings are no less than a silk-inspired fashion show with all possible types of silk being worn by […]

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Visiting a traditional weaving center in most places in India leaves you with mixed emotions. You realize the amount of hard work that goes into producing a simple piece of cloth. You see that the weavers and artisans can hardly make ends meet. And wish you could help them with markets, you wish you could […]

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Etikoppaka is a small village in coastal Andhra Pradesh. About 65 km from Visakhapatnam, it is located on the banks of river Varaha. What makes it unique is that it has 200+ artisans who are engaged in making these handmade artifacts from wood – toys, games, curios, containers, and bangles popularly known as Etikoppaka Toys. […]

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